James is a very picky eater. His dad has to get creative—very creative—in order to get James to eat foods he thinks he doesn't like. He presents James with a series of outlandish scenarios packed with fanciful and gross kid-friendly details—like pre-chewed gum as an alternative to broccoli and lumpy oatmeal that grows so big it eats the dog—in an effort to get James to eat. But it is eventually James himself who discovers that some foods are not so bad if you’re willing to give them a try.